Overseas travel purchasing as a “sympathetic-type conspicuous consumption” under influence of reference group by SNS spread　　　　　　　　　　　　　　　
TAKESHI TANAKA
Rikkyo Bulletin of Business 2020 NO.17, Dec. 2020, [Reviewed]
Increase in overseas travel among young people is due to the influence of "sympatthetic-type conspicuous consumption in the influence of the reference group due to the spread of SNS. A new tourism motivation called "sympathetic-type conpicuosness" was extracted.

Consideration on overseas travel purchasing under the influence of reference group by SNS spread ～Overseas travel as a “sympathetic-type conspicuous consumption”with a focus on young people～　　　　　　　　　　　　　　　
TAKESHI TANAKA
Master's thesis, Rikkyo University Graduate School of Business Administration, Jan. 2020
The growth in the number of young people leaving the country since 2016 is due to the influence of sympathetic-type conspicuous consumption under the influence of the compliant group due to the spread of SNS. We extracted a new tourism motivation of "sympathetic-type conspicuousness", and found that "reference group"are influential.

Proposal for Tourism-based nation 'Japan'　　　　　　　　　　　　　　　
Keiichi Hsegawa; Waseda University Faculty of Commerce Professor, Others, Publication planning and editing assistance
Seibundo, Jul. 2016
9784792350673